Poster

I made this poster to put around the school to find an artist or a track to make the music video

music video

Own artist

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Creating a starpersona

Marketing campaign

we had to create a starpersona for a band or artist. we have chosen the pictures from the sky tv program must be the music.

Past student's work

i would give this student a high level three because they have thought of a clear starpersona for the person. the video has good flow and good repeatability with in the video like when ever there a clap in the track every one claps. the video has good creative in put with the wires and stuff.

cinematography-

when the camera is on him its in a long to mid shot showing him and the guy behind him. the video has some good beauty shots in which we get to see the star's face. there is alot of camera movement of the dancing girls and it only focuses on the girls' bodies which come into the feminist's theory. sometimes the main actor is not in the center but in thinks that works because it show the back ground. and the other guy at the back.

mise-en-scene-

the costumes of every on are great and the makeup goes with the starpersona of the star. the props which they used are the mixing deck behind the main guy. they have thought of the location and the performing stage.

editing-

editing wise there is not much they have done. on thing i did notice that they have used quit a lot of reverse and the forward motion. which sometimes goes with the beat of music and sometimes it doesn't. to fill in the parts where we only hear the music they have used extra footage.

sound-

the movement of the actor is in sync with the music and the video amplifies the lyrics with the actor verbally speaking.

creativity

this video is a music video called her morning elegance. its creative because it uses stop motion to make the movements and tell a story. this video illustrates some of the lyrics such as when we hear the cello we see it going over her head. it also amplifies the music of the track as the animation moves with the tempo of the music and the song. i got the idea of using stop animation and creating a animation of my own i created a kind of like a stand up comedy sequence using play dough and creating various pieces of food.

there is very little camera movement in the video which conforms to the genre of the music. we see a woman sleeping on the bed and looking in to her dreams and thoughts which gives the audience a sense of voyeurism and watching some one. the camera shot add to the element of voyeurism.

the music video uses clever props such as the pillow as clouds, small pillows as steps and socks as fishes.

cross media promotion

this is a CD cover from the j pop/rock band. its a single track called remember. the bands persona is represented with casual clothing even though most of the rock band go for the convention visual kei (gothiky dressing) look but because the band does some soft music as well they went with more simpler clothing which goes with the style of there music. every one in the band os looking towards the side accept form the person in the middle and the one next to him which connotes that they are the lead in the band. the back ground is very plain its in white which tells there starpersona. almost all of them are wearing something black which shows the aspect of rock and its conventional to its genre. the typography of the CD cover is in black representing them very simple and its in the font which people use everyday and it goes with everyday costume in mise-en-scene.

(click to go to the web page)

this is the band's website its also reflects there starpersona which is simple but with a little rocky edge. the background of the web page is back which tells there rocky side. there are white splats in the top which is conventional to punk. the name is in white which has a contrast to the background it makes there name stand out. the header of the web page is an advert to there new singles and albums. the color scheme is very rock like.

this is a performance, narrative and its a conceptual music video. because in the beginning of the video the lead says his head hearts and then it goes back in the narrative line when they were performing. it has performance because the band are performing there music. it also has elements of conceptual because of "visions" he has when he gets knocked out. just like in there web page it was a bit like rock with the colors, in this video the lighting and the back drop was back which refers to the genre of there music which is kind of like pop rock. its conceptual because in this visions he sees weird things like every one was half fish and every one is the judge and they are doing PE. at the end of the performance we seethe same typography which we see in the CD cover.

conclusively we found out that all three medias have a clear link with the genre shown by the band's costume and the colors. plus the typography is the same in the music video and the CD cover.

stop motion

this is a video i made using istopmotion. the characters are made out of modeling clay we kept the same shot because it was hard to change the shots. the orignal idea was to only have speach bubbles butwe could see them so we added voice overs there are are our orignal voices and they have not been tempered with.